The Published Creator Podcast

062: How This Author Raised $202K on Kickstarter to Fund His Book

• Rodney Washington • Season 3 • Episode 62

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In this episode of The Published Creator Podcast, I sit down with author and creative entrepreneur Josh Jenne, who successfully raised $202,000 on Kickstarter to fund his beautifully illustrated fantasy book for the Dungeons & Dragons community.

**Note: (this is part 1 of a two-part interview series)**

👉 Watch Part 2 here: https://www.youtube.com/watch?v=H7DoUIh9M8Y

If you've ever wondered whether crowdfunding your book could actually work, especially without a massive audience, this conversation is for you. Josh shares the exact strategy he used to validate his idea, build momentum before launch, and structure his Kickstarter campaign for maximum conversions.

🔥 What you'll learn in this episode:

How Josh went from zero audience to $202K in book sales

The importance of concept validation before you launch

Why building an email list and community is critical for Kickstarter success

How to use platforms like Lulu for fulfillment and print-on-demand

The role of pricing, bundles, and “whale tiers” in campaign growth

Why your day one launch matters more than you think

The difference between publishing on Amazon vs launching with Kickstarter

Whether you’re writing a novel, creating a graphic novel, or launching a tabletop gaming guide, this is a masterclass in self-publishing and Kickstarter strategy.

🎯 Resources Mentioned:

Josh Jenne’s latest Kickstarter:
**(Warning: NSFW - Content subject may be considered Not Safe For Work)** https://www.kickstarter.com/projects/leopardprintpress/pinup-monster-girls-55e?ref=5ce39o

Lulu Print-on-Demand: https://www.lulu.com
Jellop: https://jellop.com/
BackerKit: https://www.backerkit.com/

Artist Rosa Mendez: https://www.instagram.com/_nubesrosas_

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Have questions about launching your own Kickstarter campaign? I’d love to hear them!